top of page

Sales Team Profit Leak Assessment

Find out where your sales team is losing revenue in under 5 minutes!

Current Close Rate?
Under 20% → 1
20–30% → 2
30–40% → 3
40–50% → 4
50%+ → 5
Sales Process Consistency?
No process → 1
Loose structure → 2
Some consistency → 3
Mostly consistent → 4
Fully systemized → 5
Emotional Connection (NELP – Emotional)
No connection → 1
Surface level → 2
Sometimes connect → 3
Strong connection → 4
Deep trust built every time → 5
Understanding Buyer Psychology (NELP – Neurological)
No awareness → 1
Very little → 2
Basic understanding → 3
Strong understanding → 4
Mastery → 5
Communication & Language Control (NELP – Linguistic)
Rambling / unclear → 1
Inconsistent → 2
Decent → 3
Clear & confident → 4
Highly persuasive → 5
Objection Handling Confidence
Avoid objections → 1
Struggle heavily → 2
Handle some → 3
Confident → 4
Control objections → 5
Most Common Outcome After Objection
Lose deal → 1
Discount to win → 2
Stall / follow-up → 3
Win sometimes → 4
Close consistently → 5
Follow-Up System
No follow-up → 1
Random → 2
Occasional → 3
Consistent → 4
Automated + strategic → 5
Speed to Lead
24+ hours → 1
Same day → 2
Few hours → 3
Under 1 hour → 4
Under 10 minutes → 5
Leadership Visibility into Sales
None → 1
Minimal → 2
Some tracking → 3
Regular tracking → 4
Full KPI control → 5
Revenue Conversion Efficiency
Very low → 1
Below average → 2
Average → 3
Above average → 4
Optimized → 5

​© 2026 CHRIS JOHNSON LEADERSHIP SERVICES ALL RIGHTS RESERVED
DESIGN BY WEBSITESHARK

bottom of page